That's a wrap!

Tuesday 22 August 2017

That's a wrap!




It was wonderful to see you all on our Project Pink Road Trip around the state.

The Project Pink Road Trip travelled north as far as Cairns, south as far as Ballina and west as far as Emerald. More than 11,000 kilometres have been travelled visiting the wonderful ALH Venues, raising breast cancer awareness in the process.

Funds raised through the ALH Project Pink campaign will go towards supporting breast cancer research projects at the PA Hospital Campus.

One particular project which has benefitted from the support of Project Pink is Dr Fiona Simpson and her team who are looking at how to make current treatment resistant cancer cells, like the aggressive and hard to treat Triple Negative Breast Cancer, respond to targeted therapy by combining the therapy with an anti-nausea drug which has been in clinical use for over 30 years.

Dr Simpson's research has recently gone into clinical trials at the PA Hospital thanks to the support from funds raised through Project Pink.

It's not too late to support the campaign to take revenge on breast cancer by donating here. Or you can grab some of our cute Project Pink merchandise here.

Thank you to ALL of the incredible ALH Venues and their local communities for their continued support of the Project Pink campaign. Thank you for helping us take revenge on breast cancer to make pink just a pretty colour again. We look forward to updating everyone on the collective total raised and can't wait to see what the 2018 campaign brings! Check out our beautifully revealed pink van below.....

See you next year!