About Project Pink

About Project Pink

Project Pink is the PA Research Foundation's breast cancer campaign that runs annually with partners Australian Leisure and Hospitality Group (ALH), Aveo Group, Stellarossa Coffee Stores and Network 10.

In 2020, over 3000 Australians passed away from breast cancer including 33 males and 2997 females. That's eight women a day, making it the second most common cause of female cancer-related death.

You can show us how much you care by raising funds online and by hosting a Project Pink fundraiser. The funds you raise will support revolutionary breast cancer research projects which are focused on improving treatments and diagnostics for those faced with the disease.

Taking place every year, our ALH Project Pink campaign is made possible thanks to the 130 Australian Leisure and Hospitality venues in Queensland who raise funds for lifesaving breast cancer research. 2019 marked 10 years of the ALH Group's fundraising support with over $2.78 million raised during this time. In 2021, the campaign takes place again through the months of April and May. You can show your support by visiting your local participating ALH venue or making a donation.

Aveo Group have partnered with the PA Research Foundation since 2016, championing the cause in 94 communities each October - breast cancer awareness month. Aveo Group, their Communities and most importantly their residents come together annually to raise funds for Project Pink through a variety of events and activities. To date, more than $1 million has been raised through the partnership, funds that have had transforming outcomes for our researchers, in particular the research of Dr Fiona Simpson.

Our Project Pink campaign is not limited to our partners, learn more about how you can show your support and get involved here.